Uptime is an underrated but hugely important part of your company’s success after web design. If you’re striving to maintain your customer base and keep up great financing, you need to prepare for potential websites shutting down. These days, hosting companies try to guarantee at least a 99% accessible website for everyone simply because they know exactly how important a day of downtime can be to the business, especially if you’re trying to gain a foothold in the eyes of the public. 

For large and well-established businesses, two or three days of downtime can cost a significant amount of money. For small business owners, especially if they do business online, this issue can definitely be a matter of life and death. To understand more about why website downtime affects your business, you need to understand these concepts below.

The Customers’ Patience for Negativity

First, it is not an issue with the customer to have less patience for negativity. In this matter, downtime has been the worst kind of negativity for businesses because it shows that you are not there for them. When the problem occurs without proper communication from your business, it can make your customers feel disappointed, and rightfully so.

There are many different places online where they can get your services or products. Therefore, understanding your customer’s options and mindset can help you put the broad reach of your website accessibility into perspective. This way, you will not lose your customer, too. After knowing this concept, the next thing to do to ensure you get the accessibility you want is to reach your hosting provider.

The Hosting Provider’s Uptime Guarantee

It is crucial to get a hosting company that can guarantee 99 percent uptime. Your server makes your entire organization available so that you can make your own. If a server can’t provide this simple function, you will be frustrated, and so will your customers. In this case, a hosting provider should give you the essential tools for success regarding the server alternatives.

The Server Alternatives 

Much of your uptime depends on finding the right host for your audience. Some websites are often very busy and have hundreds of thousands or perhaps tens of thousands of visitors per month. In these situations, shared hosting indeed isn’t enough. With shared hosting, you share the price and also the server with several websites. This shared approach can limit your resources. However, if you have a few visitors, it could be ideal because it is pretty economical. Because of this, you can usually count on 24-hour bandwidth. It’s all about knowing your strengths as a company and deciding on the right approach to drive them.